Flash Briefing Development with Keynote Content - Phase 1: Flash Briefing Strategy Development

Alexa Flash Briefings are the fastest way to grow your audience through voice-activated content. We can help you get started!

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There are over 110 million Alexa-enabled devices in the world... and fewer than 7,000 flash briefings. If you're a Speaker, Coach, or Consultant, this is what email was in the 90s and social media in the 2000s... and this is your chance to get ahead of your competition.

What Is a Flash Briefing?

Short, Focused Audio

Think of a flash briefing as a mini podcast episode of sorts. The most effective flash briefings are updated every day, are under two minutes long, and focus on one actionable idea or tip.

Presented by Alexa

Amazon introduced the AI-driven voice of Alexa in November 2014. Alexa is now embedded in any Amazon smart device, including Echo Auto coming to your car in fall 2019.

Available Anywhere

Flash briefings are available on any Alexa-enabled device, including Amazon Echo, Echo Plus, Echo Dot, Echo Show, Amazon Tap, even through the Alexa app on your smart phone.

Why Do You Need a Flash Briefing?

Skyrocketing Popularity

Amazon sold over 60 million Alexa-enabled devices in the past year. With only one Alexa device per 70 people in the world, we are still in the early adoption stage and the sky is the limit.

Daily Engagement

Your audience expects to engage with your Flash Briefing every day. Whether getting ready, making breakfast, or winding down from the day, all they have to say is, "Alexa, what's my flash briefing?"

Limited Competition

There are over 150 million active blogs and 18 million active podcasts in the world today, but there are fewer than 7,000 flash briefings currently available today. This is what we call a blue ocean opportunity!

How Can We Help You Launch Your Flash Briefing?

Our Keynote Content team crafted a so-simple-it's-crazy process to help you create, launch, and grow your Flash Briefing. Our Flash Briefing Development process is divided into three key phases...

Phase 1: Flash Briefing Strategy Development (One-Time)

This first phase is a deep dive into your target Market: who do you want to reach with your Flash Briefing, what are the main topics, and what's your publishing strategy?

What's Included with Phase 1:

Market research to determine the name and tagline of your new Flash Briefing
Develop your Audience Profile to better understand and focus on your target Market
Identify content 'buckets' for main ideas, topics, and areas of interest
Determine publishing frequency, episode length, and other crucial details for creating a consistent experience
Guided input on your recording setup, including choosing the right microphone type, recording location, schedule, noise variables, etc.

START PHASE 1

Phase 2: Flash Briefing Initial Buildout and Test Month (One-Time)

The second phase is where our Keynote Content team essentially does all of the buildout of your new Flash Briefing through your hosting platform and Amazon Developer Profile. All you have to do is pay for your hosting platform and give us the raw audio for your test month of flash briefing episodes. We take care of everything else. Seriously.

What's Included with Phase 2:

Hosting Platform Buildout and Testing - the cost for your first month of hosting is included with Phase 2 purchase.
Development of Branded Artwork to promote your Flash Briefing
Done-for-You Alexa Skill Flash Briefing Buildout Process and Submission Approval
First Month of Flash Briefings professionally produced by our Nashville-based audio engineer- important: you are responsible for providing good-quality RAW audio of your first month of flash briefing episodes. Don't worry about edits - we take care of those for you.
All of your monthly Flash Briefing episodes scheduled and published by our Keynote Content team.
Transcriptions of your audio files with 99% accuracy.
Two (2) 30-minute Touchpoint Calls to review Flash Briefing progress
Localization of your Flash Briefing for distribution to the U.S., Canada, U.K., Australia, New Zealand, and India
Submission and approval oversight to Apple Podcasts, Google Play, Spotify, and other audio syndication platforms.

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Phase 3: Flash Briefing Ongoing Monthly Production (Recurring)

The third and final recurring phase is your ongoing monthly production of your Flash Briefing episodes. Just as with Phase 2, all you have to do is provide us with your RAW audio in .mp3 or .wav format (and good quality!:). We take care of producing and distributing your Flash Briefing episodes to Alexa and other key platforms to maximize your audience potential.

What's Included with Phase 3 each month:

Monthly Flash Briefing episodes professionally produced by our Nashville-based audio engineer- important: you are responsible for providing good-quality RAW audio of your monthly flash briefing episodes. Don't worry about edits - we take care of those for you.
All of your monthly Flash Briefing episodes scheduled and published by our Keynote Content team.
Transcriptions of your audio files with 99% accuracy.
Hosting Platform Buildout and Testing - the annual cost of hosting is included with Phase 3 purchase.
The option of scheduling a one (1) 30-minute Monthly Touchpoint Call to review your Flash Briefing impact
Monthly analytics reporting to track user engagement
Localization of your Flash Briefing for distribution to the U.S., Canada, U.K., Australia, New Zealand, and India
Syndication to Apple Podcasts, Google Play, Spotify, and other audio syndication platforms.

START PHASE 3

This Is for the Skeptics...

What if you're skeptical? What if our Flash Briefing Development doesn't get you great results? We will give you back 100% of your money for your most recent phase as long as you let us know in writing within 30 days of purchase and you haven't begun the next phase. We move through each phase at a fairly quick rate, so if you completed Phases 1 and 2, but you're not satisfied, we reserve the right to refund you only your cost for Phase 2. That being said, we want this to be a tremendous success to you, so feel free to ask any questions you may have throughout this process. We're here to serve you. If you're still interested, select your next Phase to get started on your Flash Briefing.

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